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Ometric testing a 500 million industry struggle to account for its success – no less validate its results How did the Myers Briggs insinuate itself into our jobs our relationships our internet our livesFirst conceived in the 1920s by the mother daughter team of Katherine Briggs and Isabel Briggs Myers a pair of aspiring novelists and devoted homemakers the Myers Briggs was designed to bring the gospel of Carl Jung to the masses But it would take on a life of its own reaching from the smoke filled boardrooms of mid century New York to Berkeley California where it wa. 35 Stars The beginning really tried to sell me on the mystery of the author s journey to uncover the history of MBTI After such promise it slowed
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An unprecedented history of the personality test that has achieved cult like devotion devised a century ago by a pair of homemakers and found today in boardrooms classrooms and beyondThe Myers Briggs Type Indicator is the most popular personality test in the world It has been harnessed by Fortune 100 companies universities hospitals churches and the military Its language – of extraversion vs introversion thinking vs feeling – has inspired online dating platforms and Buzzfeed uizzes alike And yet despite the test's widespread adoption experts in the field of psych. Well that 5 star prediction was way off the mark
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S honed against some of the 20th century's greatest creative minds It would travel across the world to London Zurich Cape Town Melbourne and Tokyo; to elementary schools nunneries wellness retreats and the closed door corporate training sessions of todayDrawing from original reporting and never before published documents What’s Your Type examines nothing less than the definition of the self – our attempts to grasp categorise and uantify our personalities Surprising and absorbing the book like the test at its heart considers the timeless uestion What makes you you. My friend lent me her advance copy and I finished it in a weekThe Personality Brokers is the fascinating history behind the Myers Briggs test and th